Oie, I'm Elisa Gerber
I’m a strategic creative with 16 years of experience in advertising — half of that time working as a creative director in renowned agencies with renowned brands.
My background is in copywriting, always with a deep focus on content, which makes me a creative with a strong strategic mindset (an idea has to make sense and spark conversation, right?).
My background is in copywriting, always with a deep focus on content, which makes me a creative with a strong strategic mindset (an idea has to make sense and spark conversation, right?).
Being a creative leader is a core part of my journey — something I truly enjoy and take seriously. I build close relationships with the teams I lead, based on active listening, constant exchange, and a mentoring approach that helps develop both people and ideas.
Throughout my career, I’ve collaborated with brands like Dove, O Boticário, Natura, Puma, Hoegaarden, Nestlé, Hellman's, Premierpet, Amazon Music, Danone, Audi, Globosat, and Microsoft.
Experience:
Creative Director – Euphoria Creative
Creative Director – SOKO/Droga5
Creative Leader – Wunderman Thompson
Creative Strategist Director – POSSIBLE
Copywriter – AG2 Publicis Modem
Creative Director – Euphoria Creative
Creative Director – SOKO/Droga5
Creative Leader – Wunderman Thompson
Creative Strategist Director – POSSIBLE
Copywriter – AG2 Publicis Modem
Awards:
_Cannes Lions 2023: Bronze in Outdoor
_Effie Awards Brazil 2023: Bronze in Brand Experience – Products
_TikTok Awards 2023: Best Campaign Focusing on DE&I
_Clube de Criação 2023: Silver in Direct Marketing and Bronze in Public Relations
_AMPRO Globes Awards 2023: Creativity Grand Prix
_Cannes Lions 2023: Bronze in Outdoor
_Effie Awards Brazil 2023: Bronze in Brand Experience – Products
_TikTok Awards 2023: Best Campaign Focusing on DE&I
_Clube de Criação 2023: Silver in Direct Marketing and Bronze in Public Relations
_AMPRO Globes Awards 2023: Creativity Grand Prix